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Snow & Ice Management Association Announces Latest Web Seminar

Discussion in 'Snow & Ice Management Association - SIMA' started by Michael J. Donovan, Jun 4, 2008.

  1. Michael J. Donovan

    Michael J. Donovan Head Moderator, Online Communities Staff Member
    Messages: 1,269

    Snow & Ice Management Association Announces Latest Web Seminar on Managing Rising Costs in the Snow & Ice Industry

    The Snow & Ice Management Association (SIMA) has announced the next session in their online training series for those in the snow and ice management industry. The live web seminar, entitled “Snow Strategies for Tough Times: How to Manage Rising Costs and Protect your Bottom Line,” will be presented by Phil Harwood, CSP, on Thursday, August 28, 2008 at 3:00pm EDT.

    “SIMA is excited to offer the next online training course for snow professionals,” says Brian Birch, SIMA’s Assistant Executive Director. “The current economic situation and rising costs are an issue for many in the snow and ice industry, and this course will offer helpful tips and strategies for creating a more stable and profitable business model.”

    This course will address how to deal with issues such as rapid increases in fuel, material costs, and business expenses. Specifically, the course is designed to help attendees learn to:
    • Use financial modeling to increase predictability of profits.
    • Increase profitability by driving revenue growth.
    • Create “safety-valves” in your contracts to hedge against rapid cost increases.
    • Become strategic partners with your customers, not simply a vendor.

    “Snow Strategies for Tough Times” will be presented by Phil Harwood, CSP. After many years of working in the industry as co-owner of a large snow & ice management company, Phil founded Pro-Motion Marketing, an internationally recognized marketing firm that exists to help organizations discover, promote, and manage their unique brand value. He has extensive business experience as an entrepreneur, business owner, executive manager, speaker, and writer. He holds a Master of Business Administration degree in integrative management, a Bachelor of Arts degree in Marketing, and is an active member of SIMA as well as a contributing writer for Snow Business magazine.

    This seminar will also be available in an archived on-demand format, as well as on CD-ROM. For more information or to register, call 414-375-1940, or visit http://webinars.sima.org.

    The Snow & Ice Management Association Inc. (SIMA) is a trade association for those who manage snow and ice. SIMA ensures professionalism and safer communities by helping those who manage snow and ice master essential skills and practices. For more information on SIMA, visit www.sima.org.