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New snow company names

Discussion in 'Business Fundamentals' started by lawnsrusinc., Jul 19, 2010.


New company names choose one

  1. Arctic Services

  2. Winter Pro Services

  3. Exclusive Winter Services

  4. Elite Snow Removal

  5. Midwest Winter Services

Multiple votes are allowed.
  1. lawnsrusinc.

    lawnsrusinc. Senior Member
    Messages: 141

    Hi Everyone,

    Well as happy but sad as i am to see that winter is almost here i am re-organizing my companies and was trying to pick a name. So i would appreciate some help.

  2. wewille

    wewille Senior Member
    Messages: 311

    Where in wisconsin are you? Is lawns r us your current name?
  3. lawnsrusinc.

    lawnsrusinc. Senior Member
    Messages: 141

    We are located in SE wisconsin and lawns r us is the current name that we run with for snow. But iam currently thinking about teaming up with another contractor that I have worked with for 7-8 years and that is also part of the reason for the name change for snow.
  4. grandview

    grandview PlowSite Fanatic
    Messages: 14,609

    Are all those names available from the State?
  5. Longae29

    Longae29 PlowSite.com Addict
    Messages: 1,953

    Any of the ones with "winter services" in the name is probably a good way to piggy back off of "Winter Services, Inc's" business.
  6. lawnsrusinc.

    lawnsrusinc. Senior Member
    Messages: 141

    Which may be a bad thing....
  7. Longae29

    Longae29 PlowSite.com Addict
    Messages: 1,953

    Yeah....I'm not a fan....

    I would personally stick with the name you've got, if you've been plowing for 7 or 8 years (or more), you should have some name recognition...which in my opinion is extremely important, if you've lasted this long you must be doing something right, which has had nothing to do with your name.
  8. lawnsrusinc.

    lawnsrusinc. Senior Member
    Messages: 141

    Yea part of the reason is me and another co. May just join together for snow he has had his co. for 34 years. Was kinda thinkin it might be easier to market a diff. Co name than my present one.
  9. Mick76

    Mick76 2000 Club Member
    from Maine
    Messages: 2,157

    IMO partnerships are a bad thing ....... Do you HAVE to partner with him? Why not just use your company and sub him out and 1099 him? If he does good work then it would benefit you and him without going into a partnership.....
    Just a little friendly advice from someone thats been there......

    BTW I really don't like any of the names... if you've been established for awhile which it seem you have I'd just tweak your name to LAWNS and snowplowing RUS...... as longae stated brand recong is key in my book also....
    Good Luck
    Last edited: Jul 20, 2010
  10. lawnsrusinc.

    lawnsrusinc. Senior Member
    Messages: 141

    I have done a partnership myself once before just not the right person that time. So I do agree with you in a way on that. I have worked directly with this guy for 10 years doing all the landscape maint on commercial properties after he did the installs
  11. PSI

    PSI Junior Member
    from Chicago
    Messages: 4

    I would stay as far away from the name Winter Services, Inc as much as possible!! this company is located in McHenry, IL and they do not pay there Subs.
  12. Jim@esitrucks

    Jim@esitrucks Inactive
    Messages: 1,124

    I voted elite....sounds good and ESR rolls off the tongue....
  13. swtiih

    swtiih PlowSite.com Addict
    Messages: 1,179

    If those are my choice then Elite
  14. Longae29

    Longae29 PlowSite.com Addict
    Messages: 1,953

    you should tell your guys to at least trim around your yard signs, thats hurting your name recognition.
  15. forestfireguy

    forestfireguy PlowSite.com Addict
    Messages: 1,276

    I like Artic Services of those choices, but a good point was made above, try to build it around your current name, better brand awareness. Something like "Lawnsrus Snow Managment" or the like.
  16. Kramer

    Kramer Senior Member
    Messages: 386

    Not really a fan of any of them.

    1/ crystal clear snow management

    2/ flake fixer snow control

    3/ frost be-gone snow and ice control

    4/ all-clear snow services

    5/ winter wizards snow and ice

    6/ snow-clear operations

    7/ snow chasers inc

    8/ groundmasters snow and ice

    9/ plow down snow services

    10/ Super Nice Outside Winter services

  17. forestfireguy

    forestfireguy PlowSite.com Addict
    Messages: 1,276

    How bout- "keeping you open snow & ice management", think about management, and here's the reason, all we can do is manage what we get, there's no manufacturing, trading, selling, or anything else involved in snow work........
  18. ff610

    ff610 Senior Member
    Messages: 320

    I've got a bunch of names I put together a month ago for another company we opened. It was a tough call for me, so I think I have a bunch of decent ones. I'll try to find it and post it on here later today. We ended up going with "Total Snow Solutions"
  19. mcwlandscaping

    mcwlandscaping 2000 Club Member
    Messages: 2,557

    ^^^^ agree on all accounts!
  20. BamBamm5144

    BamBamm5144 Junior Member
    Messages: 9

    There are tons of companies around here with "Elite" in them. Also a lot with winter services and the others you mentioned.

    Ive heard of you guys because of postings on craigslist. People already know you do snowplowing so why change it up?