turns out it's not really purple, it's red. (it looked purple yesterday)
and it's both transmission cooler lines being replaced under warranty.
So, using the other 2006 Chevy Duramax Diesel today and notice red droppings all over the snow where I was getting a trailer out and look down there and sure enough, crap all over those lines too.
Called the dealer and said "when i pick that one up, I'm bringing the next one in"
So, all you 2006 LBZ duramax guys, check your transmission cooler lines. (the 2nd one doesn't even have a plow on it)