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Has decals on your truck increased your business???

Discussion in 'Business Fundamentals' started by trqjnky, Feb 28, 2012.

  1. trqjnky

    trqjnky Senior Member
    Messages: 620

    I was thinking of logos on my windshield/side windows of my truck and doors of the trucks i dont drive, along with the lift arms of my skidloader. but that stuff isnt cheap!

    i dont want to waste my money, has anyone ever gotten business because you had logos/decals on your truck? hey i saw your truck and got your number come put a bid in?
  2. Longae29

    Longae29 PlowSite.com Addict
    Messages: 1,953

    yes, i have been specifically told, " i saw your van parked at such and such a location, you guys do a great job there i want you to come do mine"

    THEGOLDPRO PlowSite Veteran
    Messages: 3,136

    Yea brand recognition works well. I get a bunch of calls from people who say they see us all over and remembered the name when they were looking for a new guy.
  4. grandview

    grandview PlowSite Fanatic
    Messages: 14,609

    It's called branding,more places your name is the more likely you'll get calls. Some people will call and don't even remember how they got your name,subliminal messaging.
  5. trqjnky

    trqjnky Senior Member
    Messages: 620

    sounds good. i guess ill get my ass some stickers.
  6. grandview

    grandview PlowSite Fanatic
    Messages: 14,609

  7. SnowGuy73

    SnowGuy73 PlowSite Fanatic
    Messages: 24,870

    Not really, but its cheap advertisment. :salute:
  8. trqjnky

    trqjnky Senior Member
    Messages: 620

    hey, if your gonna advertise, ADVERTISE! Itll be seen a lot during my second job.....:yow!:
  9. edgeair

    edgeair Senior Member
    Messages: 597


    I don't know what they charge in your area, but it wasn't too bad here. Of course now I have my own vinyl cutter and have always installed my own vinyl when I had sign shops cut it for me.

    Last truck I did the side windows, and rear tailgate. Total product cost was right around $6. Now, it took me about 2 hours to cut it and install it, so I guess there is a cost there too.
  10. DodgeBlizzard

    DodgeBlizzard Senior Member
    Messages: 526

    Sounds familiar. I do the same thing. Doesn't it give you great satisfaction doing it yourself? OP: I wouldn't worry so much about logos. Name, number and maybe a short tag line of what you do. And yes it will pay for itself in no time. I love it when I ask a customer how they got our name and number (find out what advertising works) and they say I saw it on your truck. And when you do the lettering yourself, it's kind of like a double pat on your back. Go to Walmart or any large craft store. Pick up one of those Cricut cutters. Get the bigger one foot by two foot cutting mat. Purchase some vinyl from Ebay. I prefer reflective, it works great at night. Then start cutting your own stuff. It's actually kind of fun. A bit challenging at times, but well worth it.
  11. edgeair

    edgeair Senior Member
    Messages: 597

    Yeah it looks real good when you are done!
  12. maelawncare

    maelawncare Senior Member
    Messages: 871

    Simply said, YES.

    I have gained 10x more money than the cost of my decals. Worth every penny.
  13. BC Handyman

    BC Handyman PlowSite.com Addict
    Messages: 1,943

    X2 best money you can spend.payup
  14. Bossman 92

    Bossman 92 PlowSite.com Addict
    Messages: 1,771

    What can I expect to spend on a circut cutter and a roll of vinyl? Seems like a cool idea and a good way to spend these snowless days. Thanks for your help.
  15. trqjnky

    trqjnky Senior Member
    Messages: 620

    i looked on amazon and for a decent cheap one and starter vinyl youre looking at 240-400 dollars. i just ordered 2 lawn signs, 2 windshield banners, 4 side window decals, 20 6" window decals, skid loader decals all for 200 dollars. i dont need any more than that. if i do, by the time i screw up a couple sheets of vinyl and my time, its worth it just to have it done.
  16. weckel5984

    weckel5984 Member
    Messages: 55

    for the price you cant beat it. it is essential in my opinion if you plan to grow your business. as others have said it makes you look more professional and branding. make sure the truck isfor business use though if you get vinel ones.
  17. trqjnky

    trqjnky Senior Member
    Messages: 620

    im going to have to increase my plates to the higher weight rating i know that. and probably get DOT numbers.
  18. BMWSTUD25

    BMWSTUD25 Senior Member
    Messages: 631

    Its great.....except you never get to make it go away.......I've had people all me up bitching because they just got cut off by me. I always apologize and tell them I'll talk to that employee when they back lol. Oh and its especially annoying when your family owns a bar and you help out a lot there. Always looks like I'm out drinking haha