You bill your customers for two plowings if you don't do any plowing? And they learn quickly that thats makes you professional? I would find it harder to explain that to my customers than selling the contract. It is to much confusion for a soccer mom. It's much easier to say "It will cost you $xxx for the full year, you can make two equal payments, or pay in full.If nothing else, my per push customers get charge for 2 plowings at the end of any month that we have no billable events Dec- March. Most times the customer doesnt even read that line item, then wehn they get the bill, they learn quickly that I am a pro. If your customer is business minded at all, they will understand why you have that line item.
That is, unless the soccer mom is a hottie! .......just kidding.Originally posted by PINEISLAND1
One good commercial will replace a couple dozen headache drives, with their soccer moms.