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advertising using a different name than my own business name

Discussion in 'Introduce Yourself to the Community' started by Palmeron18, Sep 30, 2009.

  1. Palmeron18

    Palmeron18 Junior Member
    Messages: 22

    Ok, my first post so it might as well be a really dumb one. I have picked up a couple of accounts for my first year with my own plow. no more using my dad's the plows is going on the truck as i type. I am a landscaping company fully insured, both business and commercial truck. just changed to farm family for both so i could be covered for plowing and sanding. registered the business Sept of 2008 and started business last January after getting out of an 8 yr stretch in the military. my business is called shades of green landscape design & maintenance. i would like if possible to print business cards and the like with the title of " the sandman" . Is this kosher?
     
  2. grandview

    grandview PlowSite Fanatic
    Messages: 14,609

    You want the company to be called "The Sandman" or you?
    If it's you just go with

    John"The Sandman" Abdul Jabbar !
     
  3. ducatirider944

    ducatirider944 Senior Member
    from Iowa
    Messages: 469

    Why not use the same name then the people you cut grass for might see you out and think "hey he does a good job on my yard, maybe I will use him for snow too?" or vice versa, you plow they might use you for mowing. JMO
     
  4. Palmeron18

    Palmeron18 Junior Member
    Messages: 22

    Thank you both for replying. I do think I will just stick with Shades of Green. Im a decade away from a dedicated snow and ice focus anyway so having a seperate "title" would just be more confusing and detract from getting my real name heard and passed around. Thanks
     
  5. badabing1512

    badabing1512 Senior Member
    Messages: 370

    stick with one name, people like to see the same name over and over again, shows you doing a lot of work which usually means experienced and good business .2
     
  6. Mick

    Mick PlowSite.com Veteran
    from Maine
    Messages: 5,546

    At some point, you might want to have more than one business name - all under another "blanket" name. For instance - "Shades of Green" for the lawn care business and "Sandman" for the winter-related services. Then both fall under "Palmeron's Property Management Services", which is really a means of reporting income to the IRS. Both "Shades of Green" and "Sandman" can record their own purchases and expenses, but all are lumped under "Palmeron Property Management Services" at tax time which simplifies things considerably. How you advertise them is up to you. You could use any of the three. There would be advantages to using just "Palmeron Property Management Services" as it's not limiting in summer or winter services or advertise "Shades of Green - a division of Palmeron Property Management Services" for awhile until people get used to each being the same "person".
     
  7. JohnnyRoyale

    JohnnyRoyale 2000 Club Member
    Messages: 2,935

    You crack me up man. :jester:
     
  8. asps4u

    asps4u Senior Member
    Messages: 543

    Seems like a lot of work to me, but to each their own of course. I'd stick with one name and get it noticed as many times as possible as ducatirider and badabing already said. Good Luck and thank you for serving.:salute:ussmileyflag